Communication - More than a tin can & string

81% of CIOs believe IT is entering a new era of customer-driven initiatives. Businesses are increasingly embracing cloud communications to craft better customer experiences. Some IT executives, failing to recognize the opportunities cloud solutions can bring to their businesses, are reluctant to adopt this new communications platform. Savvy CIOs view it as a key enabler of a more agile, connected employee and customer experience. They recognize that providing employees with a more aligned communications platform will empower them to deliver a superior experience for customers. As with any new technology, there are several misconceptions and questions to consider.

We get it- you’re a forward-thinking leader with a business to run. Your hands are full keeping an eye on everything from day-to-day company operations to big-picture strategy and long-term goals.

With all of this going on, your company’s phones may seem like the least important factor in your business plan.

Really, do phones even matter anymore?

As long as you have a phone and it’s working, isn’t that all you need?

Here are some reasons why phones do matter…. a lot… and why every business needs to carefully consider their phone system and how it may be affecting their profits and business growth.

Cloud. Such a simple word...so why is it so scary? 

To most people, the term “traditional telecom” conjures an image landline phones and perhaps old-fashioned telephone poles. Telecom companies provided a way for people to communicate with others instantly over long distances. These connections were achieved through laying hundreds of thousands of miles of cable above and below ground and underwater.

At Sonoran, we pride ourselves on being so much more than just a technology solution provider. What really excites us is being given the opportunity to get to know your business and understand your organization's strategy and goals. This is when the fun happens. We get to roll up our sleeves and analyze how we can best support your needs, objectives and help facilitate your organization's growth.

When you work remotely, or go on frequent business trips, staying up to date with your meetings and conferences can be challenging. This is especially true if you’re still using a landline or basic cell phone to communicate.

We know that switching phone services sounds like a hassle, but are you aware how much you could save if you do?

You may have heard about us, from a business contact or IT personnel, or you may have just recently found us in your ongoing search for increased efficiency for your company. No matter how you found us, we are glad you did!